Saturday, September 29, 2018

How to Make a Book in 7 Steps

I've had a few people ask me about my experience either writing or self-publishing a book. I'm not exactly an expert on either of those things, but since the question is about my experience and not my expertise, let me lay it out for you.

Spoilers on screen
Step 1: Write a book! I know, I know, sounds easier said than done. But this is by far the best part of the process. Obviously. I feel like that goes without saying. I'll do a post on the writing process at some point.

Step 2: Edit the book! Not the most fun part of the process, especially if you have a hard time looking at your own work critically. This is where it helps having a best friend who's a copy editor. I'm just saying. (If you don't have one, find one and feed him/her coffee and sushi. Should do the trick.) Seriously though, edit the book at least a million times before you let strangers read it. I'll do a post on self-editing tips later.

Step 3: Beta reading! This is a part of the process I discovered last year. A beta reader is someone who reads a mostly-polished unpublished mauscript and gives their impressions. Think of them as guinea pigs. Nice guinea pigs, who volunteer a lot of their own time for free to help you out. Don't forget to be nice back to them.

Step 4: More editing! At this point, you might opt for a professional edit if you didn't already do that in step 2. I've personally never had a professional edit done because I have so many editors, teachers, and writers in my life helping me out. But if I ever do that, I'll share my experience of that, too.

Look! A cover ^
Step 5:  Do you have a cover? If you feel comfortable enough designing one yourself, I say go for it! I used Canva to design my cover for Knockout Girl and I love it. I also got a lot of good feedback from it which is super important, too. What I didn't love was putting the front cover together with the back cover and I did have to have a lot of help with that. Again, helps to know people who may be good with photo editing programs. Oh! Don't forget that you're going to need an awesome back-of-cover blurb. This blurb might be repeated in a lot of places (such as descriptions online) and it's your audience's first introduction to the story.

Step 6: Have you formatted your interior? This is just as important as having a good cover because no one wants to open what looks like a great book to find garbage formatting inside. You can find a lot of tips online for how best to lay out a book, what fonts to choose, how you want everthing to look. And most self-publishing companies, such as Kindle Direct Publishing, will give you a template to use which is a life-saver. KDP will also check over the manuscript (and cover) you upload to make sure everything is in place. Again - and I can't stress this enough - knowing people who are good at these kinds of things truly helps. Alternatively, you can find paid services for book interiors and exteriors.

Step 7: Upload everything. Hit enter. Watch yourself get richer. I mean, I'm half-serious but actually I find this part pretty easy after all the rest is done. I'm publishing through KDP and everything is pretty clear. You set your price (dependant on how much you want to earn in royalties), upload your manuscript and book cover, and then away you go. It's published! Yay! You are officially an author.

Did you notice anything missing from these steps? If you said "Yes, where's your marketing plan?" then you're correct! The reason I didn't include marketing as one of the steps is because marketing is kind of just this ongoing thing that you always have to think about. Writing a book? Post about it! Looking for betas? Post about it! Did you make an awesome cover? Post it everywhere for the world to revel in its glory! Are you set to publish/have you published it? P.O.S.T. I.T. Marketing is important and I'm not great at it or in any position to be giving advice. But I'm always learning new things to try and I hope that means I'm getting better at it. Just remember - you're awesome, your book's awesome, and you need to let everyone know.


Thanks for coming along for the ride with me, folks! And don't forget - Knockout Girl is out this Wednesday, October 3rd!

- Natasja

Monday, September 24, 2018

Conferences should be called proferences

I recently attended a conference for work at the Nottawasaga Inn. This is a fantastic place for a retreat, holiday, or just to enjoy a couple days off of real life. I loved every minute of it (and not just because I had a gigantic jacuzzi in my room).

View from a walking trail

We had a workshop on reader's advisory (for non-librarians, this is when you ask the lady at the desk for a "book maybe set in the 1800s or 1500s or even WWI with a strong female lead but if she falls in love with a general, too, then that's good.") We also had a great customer service workshop, which started with us identifying problems and the whole thing was just us finding the best way to deal with those problems in a professional and neutral manner.

We also got to see the fantastic makerspace at the Innisfil IdeaLab & Library. If you ever get a chance to check out their makerspace, take it! They have all kinds of fun stuff, like 3D printers, vinyl cutters, a CNC machine, a heat press, a host of design programs, and a full staff to help you create. It's really one of the neatest libraries I've been too.
The vinyl words and designed were made in-house

I think the most memorable workshop for me was about marketing and branding with Jamie Hardie. I'm totally plugging this guy because not only did I like his company's designs, but he is also a fantastic presenter! Very knowledgeable and friendly, did a fun marketing exercise with us, and left me with a lot of ideas. He even gave me some book recommendations afterwards. I emailed him after the session and in his reply he wrote, "P.S. Imagine your brand as the North Star for all decisions, as well as providing the basis for consumer-focused engagement." Didn't even ask, but the advice was definitely welcome!

All in all, I had a wonderful time, learned new things, made some connections, and now it's back to real life for me!
From the garden maintained by "Sue and the Gardening Crew."


- Natasja
 


Wednesday, September 05, 2018

News - Knockout Girl


October 3 ^

"My life has always been absolutely beautiful. Amazing. Perfect. Floating in the salty ocean, lying on endless sandy beaches, school, surfing, boys, beach parties, night dips. Everything has always been exactly as it should be. Until one day it all came crashing down.

Picture yourself—not on a boat on the river—lying on a towel, stretched out on white sands, the sound of the ocean waves calming you as a breeze filters through your salt-tangled hair. The palm trees sway back and forth, offering you occasional shade from the hot rays of light.

Then you leave forever, because the next day you’re on a plane bound for Canada in the dead of winter. And you just keep wishing that you’d wake up back in the real world. You keep wishing that you never had to leave. But you do. The stupid plane keeps heading farther and farther north.

Obviously this story is about me, and not you. But you get the idea."


Thus begins Elli's journey in my new novel called Knockout Girl. You've already read about it (if you haven't, click the link), and you've been treated to the cover reveal through my social media. So I'll keep this short and sweet.

If all goes as planned, Knockout Girl will be released as a paperback and an ebook on October 3, 2018 on Amazon. I'm going to try to give some more updates and maybe a few more excerpts before then, but for now, mark your calendars! This is a story you won't want to miss, I promise.


- Natasja